IP & Experiential Marketing Manager
thatgamecompany is hiring for IP & Experiential Marketing Manager in China - Shanghai. Manager level. First seen August 14, 2026; open as of November 12, 2026. Jobs taken straight from company career pages — no aggregator in between.
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- Company
- thatgamecompany
- Where
- China - Shanghai
- Level
- Manager
- First seen
- August 14, 2026
- Listed via
- Ashby
What the posting says
Role Overview As a key leader within the China Marketing team, you will drive and oversee integrated IP entertainment marketing (e.g., animation projects, brand crossovers) and offline experiential initiatives (e.g., conventions, pop-up stores, player gatherings) for thatgamecompany's (TGC) IPs. You will formulate strategies, integrate premium resources, and translate virtual IP universes into high-touch, immersive experiences, expanding brand reach and building long-term emotional connection with fans. Key Responsibilities - IP & Entertainment Strategy: Lead localized marketing strategies…
Read more and apply on thatgamecompany's site
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